Identity orchestration is the configuration layer that sequences the individual steps of a registration, login, or account-recovery journey, such as identity verification, MFA, consent capture, and data synchronization with other systems. It lets an organization change the shape of these journeys through configuration rather than custom application code.
Frequently asked questions
Why does orchestration matter for a marketing or product team, not just engineering?
It lets teams change sign-up and login flows to test conversion improvements without waiting on a full engineering sprint.
What's a typical example of an orchestrated step?
Adding a data sync with a CRM in the middle of registration, or inserting a consent capture step only for customers in a specific region.
Does orchestration apply to agentic identity too?
Yes, the same sequencing logic can incorporate steps like delegated consent capture when an AI agent, rather than a human, initiates the flow.
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